Find out if your phone has NFC built in.
L'Oréal has displayed it's latest NFC enabled wearable UV monitor at CES® LAS VEGAS.
Now getting restock supplies of your favourite tequila is as simple as tapping your mobile on a fridge magnet.
Hasbro, NXP and Harmonix have teamed up to launch DROPMIX, an NFC playing card enabled music mixing game.
Smartrac have launched a 'digital seal' tamper-proof tamper loop version of their circus NFC tag designed to prevent packaging tampering.
Kellogg's has added Nintendo Super Mario NFC tags to cereal boxes to 'make breakfast a playful experience'
Scottish whisky producer Kilchoman has added NFC tags to their bottles to enhance brand and increase consumer engagement.
Chilean winemaker aims to get people interacting while they are drinking.
Interactive Smart shelves aim to educate consumers and drive purchasing decisions.
NFC smart poster technology to allow quick and easy donations.
Swiss cosmetics brand to provide a tap to discover more link on it's beauty product boxes.
200 year old Spanish winemaker Barbadillo leads the way with the NFC marketing. We'll drink to that.
Apple have announced that there will be a Core NFC function built into iOS 11. This will allow NFC tag scanning on the iPhone 7 and iPhone 7 plus. NFC tag scanning will also be enabled on watchOS 4 which will allow the Apple Watch to scan NFC tags.
NFC chip manufacturer NXP have launched two new chips aimed at the making NFC authentication easier.
The provider of healthcare communications tech has added NFC tags to help with administrative workflows.
Finnish gin and vodka distiller Northern Lights Spirits has started to distribute it's premium Kalevala Gin bottles with integrated NFC tags.
In a report by Grand View Research, the global smart packaging market is expected to reach 26.7 billion US dollars by 2024.
Graphene Flagship, a public research institution in Italy has shown that it's possible to use graphene to produce fully flexible NFC antennas.
Italian Olive Oil brands based in Tuscany have started using Thinfilm's NFC SpeedTap NFC tags to enable product authentication and build customer engagement.
Qualcomm, one of the world's leading microchip manufacturers is buying NXP, a leading player in connectivity technologies and arguably the leading tech company within the NFC space.
Malibu, a coconut flavoured rum drink, is adding NFC tags directly to it's bottles for a marketing trial during September.
Californian beer marketplace Hopsy has teamed up with Thinfilm, the printed tech and smart systems company, to add NFC marketing to their beer labels.